Inspire Positive Conversations Behind Your Back
Inspire Positive Conversations Behind Your Back written by Guest Post read more at Duct Tape Marketing Today everybody can publicly give a thumbs up or down to each customer experience. Whether youre an Uber driver or a brain surgeon, you have to accept that online reviews are now built into the buying process. While negative reviews can certainly impact business, its second only to having none at all. When potential customers […]
What I Want for You Most in 2017
What I Want for You Most in 2017 written by John Jantsch read more at Duct Tape Marketing Im afraid this isnt going to be the typical end of the year wrap-up/prediction post. Nothing wrong with those, Ive done them in the past, but today I simply want to share what I hope. I hope this for my own business, and I hope this for anyone struggling to make meaning, get unstuck, grow, […]
Good Customer Service: Are You Doing It Right?
Good Customer Service: Are You Doing It Right? written by Guest Post read more at Duct Tape Marketing Whether you are a B2B or a B2C organization, one thing you already know is that you need to provide quality customer service in order to be successful. Chances are, your mission statement or company vision includes something about customer service. You may even have customer service-related quotes around the office. But how often, if […]
How to Engage with Customers Using Facebook Live Video
How to Engage with Customers Using Facebook Live Video written by Guest Post read more at Duct Tape Marketing Facebook Live is among one of the remarkable developments in the social media marketing world in 2016. According to Unmetric Discover, the number of brand mentions of Facebook Live to date is close to 40,000. One of the key features of live videos is its flexibility. It can be used for a wide range of […]
Getting Started With Authority Marketing
Getting Started With Authority Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brian Ainsley Horn Last week I wrote about reputation management: Page One On Google is Your New Business Card. Today’s post goes hand in hand with the previous post. Authority Marketing, or showing in places that people already value, can greatly increase your reach and expertise – all things that lead to […]
Weekend Favs December 17
Weekend Favs December 17 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I dont go into depth about the finds, but encourage youto check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]
The top 3 mistakes that make your A/B test results invalid
Reading Time: 9 minutesLets say you have avoided the 2 mistakes Ive already discussed, and youre pretty confident about the results you see.Read blog postabout:The top 3 mistakes that make your A/B test results invalid The post The top 3 mistakes that make your A/B test results invalid appeared first on WiderFunnel Conversion Optimization.
Your growth strategy and the true potential of A/B testing
Reading Time: 7 minutesExperienced marketers often assume that they know best. They assume they know what their user wants and needs, because they.Read blog postabout:Your growth strategy and the true potential of A/B testing The post Your growth strategy and the true potential of A/B testing appeared first on WiderFunnel Conversion Optimization.
Building a next-level optimization program with Heifer International
Reading Time: 5 minutesA little over a year ago, Harper Grubbs, Director of Digital Marketing at Heifer International, began his search for a.Read blog postabout:Building a next-level optimization program with Heifer International The post Building a next-level optimization program with Heifer International appeared first on WiderFunnel Conversion Optimization.
How to navigate the murky waters of marketing ROI
Reading Time: 6 minutesThe ROI of conversion optimization is tangible and easy to prove because it’s baked into the strategy itself. With most.Read blog postabout:How to navigate the murky waters of marketing ROI The post How to navigate the murky waters of marketing ROI appeared first on WiderFunnel Conversion Optimization.
Get your website testing-ready with the Technical Optimizers Checklist
Reading Time: 9 minutesDOM: The Document Object Model (DOM) is a cross-platform and language-independent convention for representing and interacting with objects in HTML.Read blog postabout:Get your website testing-ready with the Technical Optimizer’s Checklist The post Get your website testing-ready with the Technical Optimizer’s Checklist appeared first on WiderFunnel Conversion Optimization.
Disrupting the norm: 4 ways to tap into your teams creativity
Reading Time: 6 minutesThe worst enemy to creativity is self-doubt. – Sylvia Plath To wrap up day 1 of our retreat, we did.Read blog postabout:Disrupting the norm: 4 ways to tap into your team’s creativity The post Disrupting the norm: 4 ways to tap into your team’s creativity appeared first on WiderFunnel Conversion Optimization.
For These Three Teachers, School And Rock Go Hand In Hand
By day, Nicola Berlinsky and sisters Lisa Pimentel and Joanie Pimentel are colleagues at an elementary school. By night, they're bandmates in a group they ironically named No Small Children.
My Fianc Is Addicted To Porn
Dear Sugar Radio is a podcast offering "radical empathy" and advice for the lost, lonely and heartsick. Today the hosts hear from a woman wondering whether her fianc's porn addiction can be helped.
To Appeal To A Modern Palate, Native Chef Gives Tradition A Little Twist
More Native Americans are revisiting indigenous ingredients and methods of cooking. It's a natural calling for chefs, like Navajo Freddie Bitsoie, who have found themselves in a cultural tug of war.
From Bill Clinton To Trump, The Impersonator That Keeps On Giving
Tim Watters made a career for himself impersonating Bill Clinton. That impersonation has become less relevant, but lucky for him, the 2016 election presented him with some new material: Donald Trump.
For Veterans, The Trauma Of War Can Persist In Sex
What happens to sexual relationships after service members return from combat? Former Marine Chuck Rotenberry and his wife Liz open up to NPR's Ailsa Chang about their struggles with sexual intimacy.
A 2017 Guide To Travel Trends, In Case You Need A Holiday Already
A whole new year to travel is before us but where to go and what to do? Pauline Frommer from Frommer's Travel guides looks at the travel ideas for 2017.
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If you are interested in concentrated network marketing list building, you are already aware that you can' go into it without a strategy. List building, the process of getting people interested in your service and holding their attention, is something that every company must work with, and if you are in a place where you can think about it, you are going to be in a place where you need to excel at it! When you have gotten your website set up, be aware of what it is. For many people, it will be your only point of contact with your customers, and it will also be the place where you will make that all-important first impression. This isn't something that you can afford to let slide, so make sure you keep a few things in mind.When you are working on a splash page, remember that you will want to keep things simple. Flashy graphics aren't going to impress anyone here, but hard facts and paid benefits do. You'll find that by using tried and true formulas, like red headlines and bold black bullet points, you'll be able to catch the eye and then keep it moving down the page. One way that you can keep them reading is to have most of your information on one vertically oriented page; this gives the impression of forward movement that the browser won't even be aware of.When you are looking into list-building, you'll see that plenty of people are willing to sell you lists. There are many viewpoints on this practice, but for the most part, remember that the best leads you get will be the ones that you work on yourself. You'll find that leads that have been bought and paid for are less useful, and might only give you names of people who are only peripherally interested in what you have to offer. Remember that a good lead is one that will have a real interest in what you do and is happy to have found you.Remember that when you are list building that you have to have something to offer. You will find that there is a great deal of interest when you can give away something for nothing, so see what you can do about putting out an email newsletter that they can opt into. Make sure that you reward your list for being a part of your business. Send out advance notice of new deals, or make up some list-exclusive coupons and goods. Take some time to show your list that you do appreciate them, and make it clear that anyone on your list will be receiving certain advantages.List building is a vital part of online network marketing, and you'll find that ignoring it will only see your business spiral downwards. Take some time to really think about what your list has to offer you and what you can offer them; do not underestimate the power of this important resource!